Dynamic large scale trade show event display panels and outdoor signage were conceived and produced for varied industries. As needed stock photo images were acquired and edited to aline with project brief objects and stir desired market place engagement.

I designed these visually dynamic digital social media ads & page banners to crease awareness and engagement for retail employers increased sales objectives. Layouts incorporate various design elements, such as product mock-ups and color theory instrumental in capturing the attention of scrolling audiences. These retailers and published authors works are available online.

A collection of digital social media ad campaigns amid at aiding, Etsy shop retailer iAm StreetWear raise environmental & empowerment awareness through their original typography based, made-to-order merchandise lines. The goal for each promotional series is to stimulate buyer action responses with boldly colored type info & mock-up images that spotlight design messages. https://www.etsy.com/shop/IAMStreetWear

I utilized Adobe Creative Suite tools to provide creative marketing design solutions for employers in a range of professional sectors targeted event, sales and promotional material needs. Pieces were produced to attract audiences with visually appealing customized vector illustrations & eye-catching photographic images.

After extensive research on how human actions are endangering various animal species I conceptualized this scholastically assigned call-to-action testimonial magazine ad campaign. The series headlines I conceived consist of an action driving verb followed by the word "us" to humanize them. The bold attention grabbing images I selected are framed with a unifying "we are" sub-header statement and WCS site acquired informational fact.

These striking visual images with intentionally placed brand contact information where designed to capture the attention of future clientele.. The imagery strategically placed throughout each design where intentional selected to stir emotions within intended audiences and encourage document progression. With special attention on content placement, weight and layout flow.

Branding designs I conceived using Adobe Illustrator for start-ups in a range of service & retail industries. Each original logo was conceived within targeted industry trends with concept development, employer input & editing notes. This ensured each final design reflects their vision & communicated who they are to each market audience.

Rainy Day Toys manufacture engaging wooden educational toys for primary age children. My concept behind the branding for the fabricated USA based company was to create an easily identifiable logo that would appeal to mom's & children. The end result is charming & recognized traditionally to all ages. To further brand development a stationary package and brand defining style guide were produced. The later included brand suggested vision, usage, promotions & merchandise ideas. Included are 2 proposed logo motion animation. A chance to practice Adobe After Effects skills.

During my short-term position I work collaboratively with corporate creative leads and official brand licensee retailers. As requested I produced a range of print sales marketing materials & anniversary event displays within luxury wooden piano manufactures brand guidelines. A multitude of tasks required the use of Adobe Photoshop to color correct, edit & silhouetting various piano images.

A collection of marketing materials currently being produced for employers in various retail and service markets. Careful attention has been applied through the concept development stages to ensure provided project brief specification and content requirements have been properly included. Where applicable, deliberately selected stock photo images & vector illustrations were incorporated to facilitated design progresion. This attention to visual details has been instrumental in ensuring final deliverables have not only meet employer objectives but have often exceed satisfaction expectation.