RDT Brand Development

Rainy Day Toys brand centers around 3 variations of a playful, universal recognizable children’s toy in primary colors. Their multipage style guide includes a standard stationary package, marketing image do’s, don’t, promotional ads & brand merchandise. Branding was expanded to include logo animation options.

Retail children's toy concept manufacture Rainy Day Toys  logo design & brand development multipage style guide layout. - #logodesign #styleguidedesign #styleguide #pagelayoutdesign #multipagelayoutdesign #multipagelayout #artdirection #creativedirection #logo #branding #branddevelopment #branding #brandaddesign #styleguidedevelopment #retailbranding #childrenstoy 

Rainy Day Toys  brand logo variation. - #logodesign #branding #brandaddesignt #retailbranding #childrenstoys #logovariations

Rainy Day Toys  brand style guide - #logo #styleguidedesign #styleguide #pagelayoutdesign #multipagelayoutdesign #multipagelayout #artdirection #creativedirection #branding #branddevelopment #styleguidedevelopmen

Rainy Day Toys  brand logo animations. - #logodesign #branding #brandaddesignt #logoanimation

Rainy Day Toys  promotional brand ads. - #ad design #promotionad #promotionaladdesign #retailmarketing #retailmarketingad #digital ad #digitaladdesign

Additional work samples

Brochures & Forms
Multipage & multifold brochures designed for employers looking to inform consumers of the service options they provide.
Layout Design
Creative Direction
Trade Show & Outdoor Signs
Collection of trade show event display panels for legal services, technology providers, retail products, non-profits & consultant employers. Plus ,large scale corporate signs, display banners, outdoor billboards & transit posters.
Event Designs
Photo Editing
Digital Publishing Promos
Digital social media ads & author page banners produced to announce book sales launch on popular online retail markets.
Social Media Ads
Social Media Page Banners
Brand Logo Designs
Original logos designed from concept through completion for employers in a range of retail product, consumer services, educational & corporate business industries.
Brand Development
Creative Direction
iAM Digital Ads
Social media digital ad campaigns produced to raise awareness & increase sales for iAm StreetWear. An environmental awareness & women/LGBTQ+ empowerment, made-to-order apparel & bag shop on Etsy. https://www.etsy.com/shop/IAMStreetWear
Digital Ad Design
Creative Direction
WCS Campaign Ads
Testimonial magazine ad concept campaign series, written from the animals perspective, is aimed at raising specific species plight factor awareness & financial donations to help safeguard endangered animal habitat protection programs with call to acton headers, first person subheads & WCS site acquired fact statement.
Magazine Ad Design
Copy Writing
Steinway Marketing Materials
Promotional flyers, sales event direct mailer postcards, anniversary celebration posters & large scale banners produced within established brand guidelines for international retail piano manufacture Steinway & Sons Pianos corporate offices & premier national dealer locations.
Promotional Ad Campaigns
Direct Mailers
Works In Production
Showcases the development stages of graphic design projects for employers in a range of industries. Where applicable, project reflect existing brand image guidelines & marketing objectives with images, text content & color palettes being provided at job onset. With the exception of brand development, new start-up & independent freelance client projects.
Graphic Designs
Creative Direction
Flyers & Ad Designs
Promotional & informational ads designed for retail, event, technology, real estate, security & animal care industries striving to increase awareness within their target consumer markets.
Promotional Materials
Digital Ads
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