RDT Brand Development

Rainy Day Toys brand centers around 3 variations of a playful, universal recognizable children’s toy in primary colors. Their multipage style guide includes a standard stationary package, marketing image do’s, don’t, promotional ads & brand merchandise. Branding was expanded to include logo animation options.

Brand & Style Guide design direction development.  #logodesign #styleguidedesign #styleguide #pagelayoutdesign #multipagelayoutdesign #multipagelayout #artdirection #creativedirection #logo #branding #branddevelopment #branddesigner #addesign 

Brand Logos

Logo Animation w/ Audio. #logoanimation #motiondesign

Brand development design - includes logo & traditional corporate package. #logodesign #corporatepackagedesign #logo #branding #branddevelopment #branddirection #branddesigner

Interactive digital retail product promotional ad design.

Promotional retail product custom size print Ad

Additional work samples

Steinway Marketing Materials
Promotional flyers, sales event direct mailer postcards, anniversary celebration posters & large scale banners produced within established brand guidelines for international retail piano manufacture Steinway & Sons Pianos corporate offices & premier national dealer locations.
Promotional Ad Campaigns
Direct Mailers
WCS Campaign Ads
Testimonial ad campaign aimed at raising increased awareness & donations for endangered animal habitat protection programs. Written from the animals perspective, ads focus on specific species plight factors supported with WCS site acquired fact.
Magazine Ad Design
Copy Writing
Trade Show & Outdoor Signs
Collection of trade show event display panels for legal services, technology providers, retail products, non-profits & consultant employers. Plus ,large scale corporate signs, display banners, outdoor billboards & transit posters.
Event Designs
Photo Editing
iAM Digital Ads
Social media digital ad campaigns produced to raise awareness & increase sales for iAm StreetWear. An environmental awareness & women/LGBTQ+ empowerment, made-to-order apparel & bag shop on Etsy. https://www.etsy.com/shop/IAMStreetWear
Digital Ad Design
Creative Direction
Brand Logo Designs
Original logos designed from concept through completion for employers in a range of retail product, consumer services, educational & corporate business industries.
Brand Development
Creative Direction
Works In Production
Showcases the development stages of graphic design projects for employers in a range of industries. Where applicable, project reflect existing brand image guidelines & marketing objectives with images, text content & color palettes being provided at job onset. With the exception of brand development, new start-up & independent freelance client projects.
Graphic Designs
Creative Direction
Digital Publishing Promos
Digital social media ads & author page banners produced to announce book sales launch on popular online retail markets.
Social Media Ads
Social Media Page Banners
Brochures & Forms
Multipage & multifold brochures designed for employers looking to inform consumers of the service options they provide.
Layout Design
Creative Direction
Flyers & Ad Designs
Promotional & informational ads designed for retail, event, technology, real estate, security & animal care industries striving to increase awareness within their target consumer markets.
Promotional Materials
Digital Ads
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